Coterie

Coterie offers elevated, design-forward party supplies for almost any occasion. More sophisticated than Party City and more accessible than rented tableware, Coterie centers on the idea that parties are about the act of coming together, and not about perfection. Working closely with the Coterie team from inception through launch and beyond, we crafted a brand identity that captures the joy of throwing a party (sans stress), crafting a name, strategy, and visual and voice identities to match. We let the people, not perfection idea inform the visuals, with cultivated yet imperfect party scenes. An elegant color story, gold-foil accents, and a delicate, editorial-inspired wordmark further elevate Coterie into a category of its own.

COMPANY | COMMUNAL CREATIVE YEAR | 2019